21CC GROUP CASE STUDY:

Perth Riverside Walk Lighting Project

Fact Sheet

Our Services

“The Light Nights event was one of the highlights of our Winter Festival programme and surpassed our expectations in every way”

The Brief

To design and deliver a unique lighting project to illuminate Perth’s Norie-Miller Walk, a riverside path in a public park. The project was to run over two weeks and three weekends and feature changing set pieces and themed attractions.

What we did

Over four consecutive years our events team created an annual, innovative carnival of light, constantly changing and developing.  We planned, managed and delivered the technical site plan layout, security, stewarding and power along with lighting and effects. We liaised with multiple stakeholders including entertainment providers, stewarding companies and food vendors and developed themes with Perth Events team.  21CC Productions installation and design allowed the colours and projections throughout the event run to fit with the changing themes.

The Results

A magical wonderland lighting up the banks of the beautiful River Tay, enjoyed by increasing numbers of visitors each year. In 2019 approximately 58,000 people witnessed the dazzling display which ran over 16 days and is estimated to have generated a local economic benefit of more than £500,000. The changing themes included Dinosaur Night, Burns Night, Chinese New Year, St Valentine’s Day, Comicon and Magic and Wizardry. Keeping it fresh and exciting was a significant factor in the success of this public event.

The Verdict

“Absolutely fantastic – like a magical kingdom.”  “Stunning – every time I look there is something different to see! I don’t want to leave!”  “I walk my dog here every day and I never thought it could look so good. It was a proper experience and made me look at the part differently. I loved it.”

Transforming the ordinary into the unforgettable for corporate groups, festivals, local authorities, and private clients.